Thursday, February 28, 2013

SPEEDO UNVEILS COLLECTIONS FOR SPRING/SUMMER 2013

Speedo® ushers in the sizzling summer season with its wide selection of swimwear from its Spring/Summer 2013 collection. Offering a full complement of swimwear and accessories for swimmers of all types and ages, Speedo combines fashion and function to enable everyone to make the most of their time in the water.

The SS2013 collections comprise of a wide selection of swimwear for those who swim for fitness. Those who swim competitively can also choose from a selection of vibrant and eye catching summer prints for use in training.The new collection features a wide range of fun, fashionable and functional items combining unparalleled fit and support. The suits are designed for the rigours of activities including aqua aerobics and underwater running. Colour inspirations include ‘Jewel Tones’, using high saturation to herald feelings of preciousness, ‘New Breeze’, alluding to purity and with a modern edge, and Sunny Daze, providing looks that ooze nostalgic optimism. Finally ‘Energize’ is inspired by the evolution of technology where natural meets synthetic.

Speedo Swim Fitness Collection
Speedo® has unveiled exciting new additions to its Swim Fitness collection, offering a comprehensive selection of swimwear that’s hardwearing functional and stylish enough to grace any gym bag for those who swim as a part of their fitness regime.

Key products include the Rapidmotion Placement High Neck Swimsuit for women with an eye catching aesthetic which offers the modesty and security of a raised neckline, coupled with a classic white base with Hollywood pink detailing. For men, the Rapidmotion is available as a stylish aquashort, with new surf (royal blue)/navy and black/hot orange colourways offering a subtle, no-nonsense look for those who swim to stay fit and healthy.

For the new season, Speedo also introduces a new selection of attractive and affordable swimwear, the ‘Monogram’ range. An update to the highly popular ‘Superiority’ collection, Monogram features a new taped detail made up of interlocking ‘S’ symbols for a subtle and stylish look available in a selection of silhouettes and colourways.

Speedo Health and Wellbeing Collection
Speedo’s Sculpture range offers optimum comfort and support coupled with on-trend looks, feminine styling and superior comfort. Functions including bust support, all over body shaping, tummy control and adjustable non-slip straps help women look and feel their best both whilst in the water, and also when making their way to and from the pool.

Among the new additions to the collection is the Premiere Aurashine 1 Piece, which feature a classic black base with garnet (pink) and oxid grey print which visibly shapes the body to flatter the figure. The Premiere Spashine 1 Piece is available in a vibrant garnet (pink) solid colourway with adjustable and secure straps to ensure the suit stays in place.

Speedo® has introduced the latest additions to its Aqua Active collection, offering a stylish yet hardwearing swimwear range designed specifically for the rigours of aqua activity including aqua aerobics, aqua running and aqua cycling.

Among the new products are the Crystalflux 1 Piece, which features a hardwearing power mesh to encourage the full complement of the vertical and horizontal movement essential for aqua gym activities.

Speedo Competitive Collection
Speedo’s wide selection of competitive swimwear returns with a full complement of training product in bright and vibrant prints. Each cut for perfect fit and comfort, the range is produced using hard-wearing and long-lasting fabrics, guaranteeing that every suit is rigorous enough to withstand the most intensive of training regimes.
Key new products for the season include the TurboDive Placement Powerback, featuring an allover sublimated gradient print on a choice of navy or black base.

For men, the Turbodive Placement Panel is available in a classic black base with a large panelled gradient print along the leg for a splash of colour.

Speedo Play and Fun
Speedo’s new collection of summer swimwear is certain to help fashion conscious lovers of swimming look and feel great on the beach or on holiday, each cut to be perfect for swimming. Combining fashionable, fun and on-trend designs with the quality for which Speedo is known, the Play and Fun range is aimed at leisure swimmers. The collection includes beach sports staples taking inspiration from the brand’s heritage on the beach to deliver a bright, fashionable and retro inspired range of bikinis, tankinis, and watershorts that are cool and multi-functional whether being active or just relaxing on the beach.

Key products include the Oceanbeam range which comes in different silhouettes taking in everything from a legsuit, tankini and crop top & boyleg 2 piece sets ensuring maximum coverage and comfort for those who are active on the beach or in the sea. The collection also features swim dresses which comes in colourful prints and frill details featuring a feminine hem line and comes with boy leg pants, providing a flattering, modest look.

Summer Colours features a kaleidoscopic display of summer hues characterized by combined colours of pink, blue, green yellow and lilac. Vintage feminine design on the other hand, embodies the Paisley and Rosey collections which features paisley and floral prints in pink hue. For those who are going for timeless and sophisticated look, Speedo Matt Black range is the perfect choice with its three flattering silhouettes designed for different body types. Fierce and feminine best describe the Feathers range with its black animal print and purple lining.

Watershorts
For Men, the range has the Speedreef Xpress Dry Watershort with Xpress Dry technology, meaning that the shorts are dry almost immediately after leaving the water.

The short features a stunning photographic print for an on-trend look perfect for holidays or leisure time. Designed for function as well as fashion, the short packs into its own bonded pocket and features a two way stretch for added flexibility together with rubber drawcords for added reliability

Meanwhile, the Seafun Watershort offers classic and subtle retro styles with all-over ‘seersucker’ print in a choice of Speedo navy or USA red. Cut with a shorter length for an on-trend look, the shorts boast of classic Speedo branding for a heritage inspired look.

Speedo offers everything you need to look good, relax and enjoy your free time in the water, including the Speedo Aquashot underwater camera for fun holiday photographs, and the Speedo Aquabeat MP3 player, allowing you to chill out and enjoy your favourite tunes whether relaxing in the sun or taking a dip in the pool.

Speedo concept shops are located in Abreeza Mall, Alabang Town Center, Ayala Center Cebu, Bonifacio High Street, Centrio Cagayan de Oro, Chimes Davao, Gateway, Glorietta 4, Harbor Point Subic, LimKetKai Mall, Lucky China Town Mall, Marquee Mall, Paseo de Sta. Rosa, Robinsons Place Bacolod, Robinsons Place Magnolia, Robinsons Place Manila, Robinsons Place Palawan, SM City Cebu, SM City Davao, SM Mall of Asia, SM Megamall, The District, The Podium and Trinoma. 


Photo Captions:
1 – 6: Speedo's SS 2013 Swim Fitness Collection
7 – 14: Speedo's SS 2013 Competitive Collection
15 – 21: Speedo's SS 2013 Health and Wellbeing Collection
22 – 29: Speedo's SS 2013 Play and Fun Collection

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